Partner: Purpose Climate Lab<\/p>\n\n\n\n
Parents in general, but mothers in particular, are a crucial audience that must be mobilized in the fight for clean air. A growing concern for Bulgarians is the increase in reproductive problems and overall health care, which suggests that pregnant women and mothers are a natural audience for contact and mobilization. In addition, due to the negative population growth and the declining Bulgarian population, children are consider as a national treasure. Historically, mothers led the first protest against air pollution in Bulgaria.<\/p>\n\n\n\n
Objectives of the campaign:<\/strong><\/p>\n\n\n\n The campaign aims to mobilis\u0435 parents, local communities, medical communities and influencers around the health risks which air pollution exposes to the youngest, as well as long-term and short-term prevention under the campaign brand “Air for our children” in order to increase the pressure to the decision makers from bottom-up towards fast and effective measures on air quality. The vision of this campaign is to:<\/p>\n\n\n\n Partner: Purpose Climate Lab Parents in general, but mothers in particular, are a crucial audience that must be mobilized in the fight for clean air. A growing concern for Bulgarians is the increase in reproductive problems and overall health care, which suggests that pregnant women and mothers are a natural audience for contact and mobilization….<\/p>\n","protected":false},"featured_media":719,"parent":0,"template":"","yoast_head":"\n